The Internet is becoming a key channel for attracting new customers and engaging existing ones. However, network promotion does not always bring the desired result to the company, especially if handled one way. The reasons may be different – fuzzy goals set for the business by the marketing department, outdated tools used for the campaign, lack of a unified system of goals for the promotion. On top of this, a non-converting design of a landing…

Using your smartphone on the road More and more vehicles are becoming connected. What does that even mean? A connected vehicle is a car that features intelligent systems. It is capable of optimizing its own operation and ensuring the convenience and comfort of the passengers. The first connected car appeared on the scene in 1996. General Motors, together with Motorola Automotive, released OnStar, a ride that you cannot put a price on. What is so…

Not a long time ago, many teachers believed that technology used to distract students. It was a completely wrong belief that technology keeps students from focusing. Students were not allowed to use computers and phones in the classroom. Luckily, the situation has changed, and teachers referred to another solution to harness tech-savvy and make everything possible to engage young people with online technology tools to help them complete college assignments more straightforward and faster. The…