“…”Ah that looks like last year’s phone” is the killer line, says a guy rising from his sleeping bag to look at an unboxing video of, presumably, iPhone 4S. Samsung snark already has soured perceptions of iPhone and boosted those of Samsung brands, according to YouGov BrandIndex. The attack ads, which never specifically mention iPhone, marks one of the most iconic marketing campaigns since Apple’s “Get a Mac”.
It’s helluva entertaining marketing campaign, and I wish most movies were edited as well or communicated so much story (in so little time) as do these TV spots…”
and I just love the latest Apple invention… the iSheep… Apple fanboys.
Last Years Phone:
Why Don’t You Just Get 4G Phones